👋 Welcome to This Week’s Review!

Welcome to Halal Market Mastery! Each week, we’ll provide you with expert tips, best practices and industry developments to thrive in the booming trillion-dollar halal market. Let’s dive in!

Halal beverages are no longer just about meeting dietary requirements – they’re about innovation, sustainability, and catering to conscious consumers. This week, we explore The Future of Halal Beverages, highlight the iconic Old Town White Coffee, and bring you the latest halal industry news.

📊 Fun Fact of the Day:

The global halal food & beverage market was valued at $1.19 trillion in 2022 and is expected to reach $2.08 trillion by 2032, growing at a CAGR of 5.73%.

While precise figures for the halal beverage market alone are less commonly reported, its growth trajectory aligns with the broader halal food and beverage industry trends. The rising global Muslim population, increasing awareness of halal certification, and growing demand for ethical and hygienic food and beverage options are key factors driving the expansion of the halal beverage market.

📈 The Future of Halal Beverages: Innovations to Watch

The halal beverage market is evolving, and brands like Nescafe, F&N, Alce Nero, Oatside and Old Town White Coffee are paving the way for innovation. Here’s what’s on the horizon:

• Plant-Based Creamers
  Plant-based milk alternatives like oat, almond, and soy are now entering the halal-certified space, catering to lactose-intolerant, vegan, and health-conscious consumers.

• Functional Drinks
  Beverages infused with collagen, probiotics, or vitamins are gaining popularity, offering health benefits alongside halal compliance.

• Sustainability in Production
  Eco-friendly sourcing and sustainable packaging are becoming essential. Halal-conscious consumers increasingly value ethical practices in the products they choose.

• Ready-to-Drink Innovations
  Convenient, high-quality halal beverages like canned cold brews and bottled teas are on the rise, appealing to busy professionals and younger demographics.

• Customisation in Cafés
  Tech-driven personalisation is enabling halal-conscious consumers to customise drinks, from sweetness levels to alternative milk choices.

How to Boost Your Business:

• Partner with innovative halal-certified brands of beverage products.

• Stay updated on consumer trends and explore opportunities to diversify your product range.

• Highlight both halal certification and sustainability in your marketing to attract conscious consumers.

☕ Featured Brand of the Week: Old Town White Coffee

Description:
Old Town White Coffee offers 3-in-1 instant mix with perfect blend of Arabica, Robusta, and premium milk powder, creating a rich and creamy coffee experience. Its halal-certified formula ensures compliance with Islamic dietary laws, making it a trusted choice for busy coffee lovers.

The Café Experience:
Beyond its popular instant coffee products, Old Town White Coffee is also renowned for its chain of cafés and restaurants, which provide a warm and welcoming space for customers to enjoy freshly brewed white coffee and a variety of halal-certified meals. With over 200 outlets globally, these cafés combine a nostalgic ambiance with modern convenience, serving local favourites like nasi lemak, curry noodles, and kaya toast. The cafés are especially popular for creating an authentic Malaysian dining experience that appeals to both Muslim and non-Muslim patrons.

Innovation Highlight:
The 3-in-1 blend combines taste, convenience, and affordability, making it perfect for halal-conscious consumers. With flavours like Classic, Hazelnut, Coconut and Less Sugar, there’s something for everyone. Old Town’s cafés also stay ahead by offering customised beverages and innovative menu items tailored to evolving customer preferences.

Business Impact:
For cafés, convenience stores, and supermarkets, stocking Old Town White Coffee is a smart move. It appeals to a broad audience and is a reliable way to tap into the lucrative halal beverage market.

📰 Recent Halal News Reports

1. India: Solicitor General of India raises issue of halal-certification of non-meat products in Supreme Court

2. Indonesia highlights primary areas of focus to develop halal products

3. Indonesia keen to boost halal products' competitiveness in Australia

4. Cambodia moving to woo Middle East tourists

5. Malaysia on track to capture major share of Islamic tourism by 2028

6. Malaysia: Over 70% of halal certificate holders are non-bumiputera companies

How This Impacts You:

Stay ahead by aligning your products and practices with these developments. Opportunities abound for businesses ready to adapt and innovate.

🔍 Explore More Halal Resources

Looking to deepen your knowledge about the halal market or find more engaging content? Check out our various platforms:

1. Halal Market Mastery Newsletter
   For weekly halal market tips, news reports, and insights to keep your business ahead.

2. Halal Practitioner Blog
   Explore in-depth think pieces and market trend analysis to help you navigate the halal economy.

3. Halal Made Simple YouTube Videos
   Enjoy bite-sized, easy-to-understand halal content that’s perfect for beginners or busy professionals.

📢 Coming Next Week…

We’re diving into the world of halal snacks that pair perfectly with your coffee. Whether it’s sweet treats or savoury bites, we’ll explore the best halal snacks to stock up on to keep customers coming back for more.

📊 We Value Your Feedback!

We’d love to hear from you! Let us know how you’ve been enjoying Halal Market Mastery so far:

🚀 Ready to Brew Success with Halal Beverages?

At Halal Practitioner, we provide tailored consultancy, coaching, and training to help businesses succeed in the halal industry. Learn more about how we can support your growth in the halal beverage market by exploring our services.

That’s all for this week!

Stay caffeinated, stay halal, and stay successful!

Best Regards,
Halal Market Mastery Team